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Pretty interesting read

Finally, my argument has not been that they have to change the name. They paid $6 billion plus dollars for the team. Harris and Company can do whatever they want and they will. But playing this coy game of 'we're not going to provide a direct answer to a direct question' and settle the matter publicly is bad form and, at least for me, insulting to fans. People like to say that they've said they are open to changing the name, but the truth is, they haven't even been that definitive. They've said that they are open to discussing whether a name change should occur. And stop telling everyone how much fans and what they think matters, while absolutely ignoring one of the issues they care most about.






They will have a new name introduced when they open a new stadium. This name will never be accepted by the fan base.They aren't changing the name. Major sports teams don't change names and branding every few years unless the owner is a complete and utter idiot like Dan Snyder. Anyone with any marketing savvy won't change the name for at least five years, and by then we'll all be used it and there will be no point.
It's not going anywhere. I'm going to give Harris enough credit to assume he's not an idiot and he's not driven by emotion when it comes to making multi-million dollar decisions for a multi-billion dollar organization. We are the Commanders. It's time to let this go.
EDIT: I apologize if that came across as harsh. I realize we all WANT the name to be different, I just don't see any way that that happens in the real world. Frankly, the three points Boone listed in his very first post is all that needs to be said.
If Dan had any balls he would have told FED EX to shove it up their ass and kept the name and gotten a new company for naming rights. The company I worked for became a sponsor the year before the change of names. We did not renew this year when it ended. We informed the team we would not get involved with the team until the got a proper name and logo that the fans would support and make our money worth investing in the team, the our return on investment went to shit when the Redskins name was changed.Isn't holding hostage what fed ex did to us to make us change the name?






You can't stop, and that's why we all love you.Oops